论文题目: An Empirical Study on the Feasibility of a General BusinessOriented Model for Business English Curriculum Design
主题词: a general businessoriented model; Business English; curriculum design; feasibility
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论文作者: 李立欣
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类别: 外语教学
摘要: Although the official approval for the first Business English Major (BEM) appeared in 2006, there have been 7 universities with BE Major so far. However, the educating models, curriculum designs and course materials vary greatly in China. This paper aims to introduce and discuss the feasibility of a general businessoriented model for BE curriculum design through analyzing the data collected from questionnaire researches on BE graduates in 2005, 2006, 2007, 2008 and 2009 from Northeast Normal University according to ESP theories and needs analysis. The results of this empirical research support the feasibility of this model and the importance of matching up BE courses design with students' needs. It is hoped that this research can bring some insightful reference data as well as some suggestions to BE curriculum design study in the future.