论文题目: 商务英语专业教师发展的SWOT分析及对策研究
主题词: 商务英语;专业教师;发展;SWOT分析
Keywords: Business English; professional teachers; development; SWOT analysis
论文作者: 李明清
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类别: 外语教学
摘要: 商务英语界定的宽泛决定了其学科属性的开放,这门交叉学科呈现出的知识分割性与融合性给商务英语专业教师发展带来了严峻的挑战:传统英语教学的转型、专业的应用性与跨学科性、科研被边缘化以及教师进修培训的机会和方式受限等无不困扰着该专业教师的发展。然而,良好的市场可接受性又不断促进着本专业教师队伍的扩大。本文对商务英语专业教师发展进行SWOT分析,明确优势和不足,分析机会和挑战,从而提出商务英语专业教师发展的对策。
The extensive definition of Business English (BE) decides the openness of the attribute of the discipline, while the crisscross of the discipline brings about a great challenge to the professional development of BE teachers because of the independence and relatedness of all the parts in it.The following always troubles the professional BE teachers: the alteration from traditional English teaching, the practicality and the crisscross of the discipline, the marginalization in scientific research along with the limited training opportunity. However, its excellent market acceptability brings about more BE teachers. This essay conducts a SWOT analysis on the development of the BE teachers to find out the strengths and weaknesses of them, the opportunities and challenges to them, thus to set up strategy for the professional development of them.